Our Businesses
Three ways to raise your consumer IQ and grow your business.
How well do you know your customers? How loyal are they? What will they buy next? And how do you get them to buy more? You may not know the answers to these questions. But Alliance Data does. Because understanding consumer behavior is what fuels our credit, marketing, and loyalty programs. Through our family of companies, we deliver intelligent solutions that help you create more meaningful, loyal, and profitable relationships with your best customers.
uses private-label, co-brand, and commercial credit card programs as marketing tools to engage customers, extend your brand, drive sales, and foster loyalty. Retail Services manages nearly 90 card programs for many of today’s most recognizable retail brands.
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is a full-service marketing firm that combines an extensive collection of technology and data services together with proven multichannel marketing programs — spanning database marketing, direct mail, permission-based email marketing, creative services, and strategic consulting.
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designs, delivers, and manages a suite of loyalty marketing services, including data analytics, loyalty consulting, and the AIR MILES Reward Program — the most successful coalition loyalty program in Canada, with more than 70% of Canadian households actively participating in the program.
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